Basic Business Management – Boot Camp for Business Owners


SKU: GS2602 Categories: ,

Basic Business Management – Boot Camp for Business Owners

Our Basic Business Management training materials provides you with a fully-customizable package of courseware content for delivery to your employees and/or students. Everything you need to run the course is included, just add trainer!


All courseware print licences are perpetual – buy once and use forever!

  • Fully customizable. Sold on a site licence basis, you can tailor ALL content to meet specific learning or corporate requirements.
  • Digital download. Content is available to download after purchase.
  • Proven. Our course materials are used in hundreds of training centres around the world. Every course is fully beta tested and validated in the classroom before undergoing a full production release.
  • Simple… No need to invest in expensive DTP applications – all files are easily editable in any word processor.
  • Print on demand. You only need to print exactly what you need, when you need it.
  • Totally flexible. Courses can be modified to meet specific requirements. Sections can be removed. New content added. One or more titles can be combined. Whatever your training requirements, our courseware can help you meet that need.
  • Unlimited users. Content is sold on a site licence basis. You can train as many staff or employees at that location as you like. Forever!
  • Buy once. Use forever! You’re buying a perpetual licence. One payment gives you an unlimited site licence for use as long as you need it.
  • No limits! Unlike some content providers, our licence enables you to reprint the courseware as many times as you like. 1 student or 100,000. No limits…


Student manual

Fully customisable. May be opened in any word processor and changed to meet your exact needs.

Trainer manual

Fully customisable with additional information for trainers.

Ice breakers and classroom activities

Empty section. Edit page to add content here.

Pre-assignment exercise

Pre-assignment exercise. Fully customisable. Helps to reinforce the delegates understanding of the course contents.

Course outline

Content overview. Fully customisable. Comprehensive course overview to help you market your course to your customers.

PowerPoint presentations

PowerPoint presentations. Fully customisable. Complete set of PowerPoint slides for use by the trainer.

Sales information sheets

Sales information sheets. Fully customisable. Information sheets to help you sell your course to your employees or external customers.

Additional reading materials

Additional reading… Fully customizable. Give your students some recommended further reading materials for this course.

This course includes everything a trainer needs to get new business owners started. We included sessions on inventory management, human resources, finance and accounting, marketing, sales, and even using social networking. In addition, your students will learn about different business structures, who is managing and who is leading, how to create a brand, and the value of a strategic plan.

  • Course Overview
  • Who Are You and What Are You About? • What is Our Business? • Pre-Assignment Review • The Owner’s Role • Keeping Things Moving
  • Designing Your Organizational Structure • Bringing the Idea to Life • Leveraging Structure • Looking at the Options • Who is in Charge? • Structural Considerations
  • Introduction to Operations Management • Defining Operations Management • Types of Operations • Practical Application
  • Understanding Financial Terms • Accounting Terminology • General Accepted Accounting Principles (GAAP) • Key Reports
  • Getting the Right People in Place • Six Essential Steps of Hiring • Making Connections
  • Getting Your Product Together • Inventory Management • Understanding the Value Chain • Outsourcing Options • Quality Control
  • Building a Corporate Brand • Your Brand • Brand Names and Slogans • Developing a Slogan • Creating a Visual Identity • Types of Visual Identities • Working It Out
  • Marketing Your Product • Introduction to Marketing • Stage One: Consumer and Market Analysis • Stage Two: Analyzing the Competition and Yourself • Stage Three: Analyzing Distribution Channels • Stage Four: Creating a Marketing Plan • Making Connections • The Final Stages: Implement, Evaluate, Review, and Revise • Leveraging Social Media
  • Selling Your Product • Building Your Sales Force • The Sales Cycle
  • Planning for the Future • Introduction to Strategic Planning • Making Connections • The Strategic Plan Pyramid
  • Goal Setting and Goal Getting • Setting Achievable Goals • Goals with SPIRIT • Getting Into It
  • Succession Planning 101 • What is Succession Planning? • Defining Succession Planning
  • Managing Your Money • What is a Budget? • Managing Your Budget
  • Ethics 101 • Are You Ready? • Sample Codes of Ethics • Your Code of Ethics
  • Building a Strong Customer Care Team • The Pillars of Success • The Remaining Elements • Developing and Maintaining Relationships
  • Training Employees for Success • Why Continuous Learning? • Making Connections
  • Leadership Essentials • Leading and Managing • Understanding Your Comfort Zone • Managing Performance
  • Personal Action Plan
  • Recommended Reading List