Selling Smarter


SKU: GS2005 Categories: ,

Selling Smarter

Our Selling Smarter training materials provides you with a fully-customizable package of courseware content for delivery to your employees and/or students. Everything you need to run the course is included, just add trainer!


All courseware print licences are perpetual – buy once and use forever!

  • Fully customizable. Sold on a site licence basis, you can tailor ALL content to meet specific learning or corporate requirements.
  • Digital download. Content is available to download after purchase.
  • Proven. Our course materials are used in hundreds of training centres around the world. Every course is fully beta tested and validated in the classroom before undergoing a full production release.
  • Simple… No need to invest in expensive DTP applications – all files are easily editable in any word processor.
  • Print on demand. You only need to print exactly what you need, when you need it.
  • Totally flexible. Courses can be modified to meet specific requirements. Sections can be removed. New content added. One or more titles can be combined. Whatever your training requirements, our courseware can help you meet that need.
  • Unlimited users. Content is sold on a site licence basis. You can train as many staff or employees at that location as you like. Forever!
  • Buy once. Use forever! You’re buying a perpetual licence. One payment gives you an unlimited site licence for use as long as you need it.
  • No limits! Unlike some content providers, our licence enables you to reprint the courseware as many times as you like. 1 student or 100,000. No limits…


Student manual

Fully customisable. May be opened in any word processor and changed to meet your exact needs.

Trainer manual

Fully customisable with additional information for trainers.

Ice breakers and classroom activities

Empty section. Edit page to add content here.

Pre-assignment exercise

Pre-assignment exercise. Fully customisable. Helps to reinforce the delegates understanding of the course contents.

Course outline

Content overview. Fully customisable. Comprehensive course overview to help you market your course to your customers.

PowerPoint presentations

PowerPoint presentations. Fully customisable. Complete set of PowerPoint slides for use by the trainer.

Sales information sheets

Sales information sheets. Fully customisable. Information sheets to help you sell your course to your employees or external customers.

Additional reading materials

Additional reading… Fully customisable. Give your students some recommended further reading materials for this course.

You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.

  • Essential Selling Skills To begin, participants will explore 15 key sales skills. Participants will also discuss the importance of professionalism and the impact of the expectancy theory.
  • What is Selling? During this session, participants will discuss just what selling means. We will also offer some tips on how to approach the challenge of improving your skills.
  • Features and Benefits This session will look at the difference between features, advantages, and benefits.
  • Setting SMART Goals Next, participants will use the SMART acronym to create positive, achievable goals.
  • Time Management Tips During this session, participants will share their time management tips, and we will offer some ways of maximizing your time.
  • Customer Service This session will look at the four needs of customers and how we can use them to sell smarter.
  • Types of Selling Next, participants will explore the three types of selling. Participants will also discuss the importance of perceived value.
  • Ten Major Mistakes This session will look at the ten biggest mistakes salespeople make. Participants will then brainstorm ways to avoid or rectify these mistakes.
  • Finding New Clients During this session, participants will discuss how to find new clients and how to network.
  • Selling Price To wrap up the day, participants will look at the advantages and disadvantages of selling price.
  • Workshop Wrap-Up At the end of the day, students will have an opportunity to ask questions and fill out an action plan